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Bronner's CHRISTmas Wonderland, Frankenmuth, MI

Photo: AndrewHorne, CC BY-SA 3.0, via Wikimedia Commons. Cropped and resized.

ShoppingQuirky FunFamily FavoriteFree

Bronner's CHRISTmas Wonderland

25 Christmas Ln · Frankenmuth, MI

Why you should go…

Bronner's is a Christmas store in Frankenmuth, founded by Wally Bronner in 1945, that sells ornaments, trees, lights, nativities and collectibles all year. The main building covers 7.35 acres, and some 100,000 lights line the half-mile Christmas Lane outside. You can also step into the Silent Night Memorial Chapel, built in 1992 as a replica of the original chapel in Oberndorf, Austria, and get ornaments personalized while you wait.

  • #christmas store
  • #holiday decorations
  • #ornaments
  • #frankenmuth
  • #shopping

Good to know

General shopping guidance

Habits that pay off across this whole category, not rules for this one venue. Always check the official site for the specifics.

  • Vendor hours are their own thing

    Market stalls and independent sellers keep shorter hours than the building around them, and quiet days end early.

  • Bring a tote and a little cash

    Smaller sellers do not all take cards, and bags are rarely free.

  • Weekdays browse, weekends buzz

    Pick the weekday for a proper look at the shelves and the weekend for the atmosphere.

  • Ask about shipping

    If something will not survive the suitcase, plenty of sellers will send it home for you.

What's around here?

The closest stops to Bronner's CHRISTmas Wonderland, ordered by straight-line distance. A few more like it, plus some different kinds of fun so you can build a full day.

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